Ed Sheeran Takes Over FC Barcelona Jersey for El Clásico with New Album ‘Play’
Spotify and FC Barcelona continue their partnership blending football and music. Ed Sheeran becomes the first solo male pop artist to feature on the iconic
Spotify and FC Barcelona continue their partnership blending football and music. Ed Sheeran becomes the first solo male pop artist to feature on the iconic blaugrana shirt for the club’s seventh jersey takeover, with the logo from his eighth studio album Play taking centre stage.
Ed Sheeran’s ‘Play’ Logo Debuts on FC Barcelona Shirts
The Play logo will first appear when FC Barcelona Femení face Granada in Liga F on 19 October. It will then be worn by the men’s team during El Clásico against Real Madrid on 26 October. The takeover marks Sheeran’s first appearance on a Barça jersey and continues Spotify’s tradition of swapping its own logo to highlight global music artists.
Previous jersey takeovers have featured Drake, Rosalía, The Rolling Stones, KAROL G, Coldplay, and Travis Scott.
Collaboration Details
The Play album channels joy and cultural connection, values that align with FC Barcelona’s global reach and expressive style. Ed Sheeran, who has over 92 million monthly Spotify listeners and 14 songs in the Billions Club, called the collaboration a proud moment.
“Seeing my new album Play on the Barça shirt is something I’m proud of. I’m a big fan of football and FC Barcelona, and I love that we get to merge the worlds of music and football in such a fun way,” said Sheeran.
Marc Hazan, Spotify’s Senior Vice President of Partnerships and Marketing, added: “We’re excited to bring a true fan of the game into an El Clásico moment. Ed’s genuine love of football and being one of the world’s biggest artists made it natural to put Play on the front of the Barça jersey.”
Capsule Collection and Matchday Playlist
Alongside the jersey, a limited-edition Spotify x Ed Sheeran x FC Barcelona capsule collection includes 1,899 jerseys — referencing the club’s founding year — and apparel inspired by Barça heritage and Sheeran’s creative journey. A retro-styled jersey based on the 2004/05 season, when Sheeran began recording, leads the collection.
Sheeran also curated a special edition of Barça’s matchday playlist. The FC Barcelona Hub on Spotify has amassed over 182 million streams of player playlists featuring stars such as Lamine Yamal, Jules Kounde, Alexia Putellas, and Aitana Bonmatí.
Voices from the Club
FC Barcelona striker Robert Lewandowski said: “Ed’s songs have been part of our dressing-room playlist for a long time, so seeing his new album on the front of our shirt for El Clásico feels really special. Music and football both bring fans together in powerful ways, and I’m proud to represent that connection on the pitch.”
Manel del Río, FC Barcelona’s General Manager, added: “We are very proud to have an artist like Ed Sheeran featured on our shirt. The logo change has become one of the most iconic moments of every season and exemplifies how far we can go with this union between sport and music.”
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