Juventus 2023/24 Away Authentic Jersey: Monte Rosa-Inspired Design
The new Juventus away jersey honours the Monte Rosa mountain range near Turin, using its characteristic grey and pink tones on a pristine white background.
The new Juventus away jersey honours the Monte Rosa mountain range near Turin, using its characteristic grey and pink tones on a pristine white background. This authentic 2023/24 shirt replaces classic vertical stripes with horizontal bands and a rocky, glacial texture.
Design Inspiration
The colours of Monte Rosa — soft grey and pink set against white — define the look of the away kit. Horizontal stripes, a departure from Juventus’ traditional vertical pattern, feature an irregular texture that echoes the rugged surfaces of rocks and glaciers.
Materials and Sustainability
The jersey is crafted from yarn containing 50% recycled material, sourced from recovered plastic waste collected from islands, beaches, and coastlines. This material, known as Parley Ocean Plastic, reflects Adidas’ ongoing commitment to reducing plastic pollution.
Technology and Comfort
The shirt incorporates Adidas’ HEAT.RDY technology, delivering high breathability and moisture management to keep the skin dry. Ultra-light, heat-applied details — including the Adidas logo and Juventus crest — further enhance comfort and reduce weight.
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