Werder Bremen 2025/26 Home Kit Draws Inspiration from City’s Tram Lines

SV Werder Bremen and hummel have unveiled the club’s 2025/26 home kit, a design that directly references the city’s iconic tram network. The jersey blends modern aesthetics with local identity, celebrating the route that carries thousands of supporters to the Weserstadion each matchday.

Design Rooted in Bremen’s Infrastructure

The 2025/26 home shirt features subtle pinstripes running from front to back, mirroring the tram lines that lace the city together. hummel’s signature chevrons snake down the sides, while contrasting cuffs add sharp definition to the clean silhouette. The result is a sleek look that carries heritage in every detail.

Club Leadership on the Meaning Behind the Kit

Klaus Filbry, CEO of Werder Bremen, commented on the connection between the design and the fan experience: “Werder lives through its connection to the fans, and I think it’s brilliant how that connection is reflected in the design. We’re excited to see the jersey in action for the first time in MATTHÄI’s backyard.”

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hummel’s Approach to Storytelling

Morten Lund, Marketing Director at hummel, explained the creative direction: “The tram lines that run through Bremen are a powerful symbol of unity, movement, and passion. That’s exactly what we wanted to reflect. We’re proud to bring that story to life in a jersey that fans can wear with pride, on matchdays and beyond.”

Match Debut Scheduled

The 2025/26 home shirt will make its on-field debut on Saturday, 12th July, when Werder Bremen face Oberliga side FC Verden 04 at the Stadion am Berliner Ring.

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